Bloggen

How to Do Marketing Without a Clear Business Strategy - The MOps Matrix by PlayMOps
Av Odd Morten Sørensen • 22. juni 2025
Struggling to run marketing without a clear business strategy? Discover actionable steps to create focus, align your team, and drive results, even when company direction is missing.
The MOps Matrix by PlayMOps
Av Odd Morten Sørensen • 20. juni 2025
Over the past year, I’ve spent more than 60 hours developing and refining the MOps Matrix, a framework designed to help marketing teams cut through complexity..
A close up of a spreadsheet on a computer screen.
Av oddmorten • 21. mai 2025
I want to share with you a very helpful and easy tool that I’ve used to track my campaigns for over 15 years now. This is not groundbreaking..
A woman is sitting at a desk in front of a computer.
Av Odd Morten Sørensen • 21. mai 2025
Want A Career in Marketing Operations? Then this for you. The secret sauce to thrive in MOps lies in hands-on experience with marketing technology..
A black and white graph with arabic writing on a white background.
Av Odd Morten Sørensen • 19. mai 2025
Because it is a crystal ball that tells you how much moolah a customer will drop in your coffers during their lifespan. Or in some other..